Product Overview Fields

The Product Overview is the first of four sections that make up the RangeMe Product Upload Form. This form includes five fields that help inform buyers about your product. These fields are also critical because they pull into RangeMe's SEO and impact how your brand and products are discovered in the buyer's dashboard:

1. Product Name
2. Category
3. Approvals & Certifications 
4. Unique Selling Propositions
5. Product Description

1. Product Name

This field should include only the name of your product. Your product name should be in English or a commonly understood word such as “Crepes.”

Try to avoid product names that are too long, include an SKU number, or a name of a website - this will be confusing for buyers.  

2. Category

Buyers on RangeMe are matched with products based on the Categories and Subcategories that they select as a category they buy for. When selecting Categories, be as accurate as possible so you appear in the right buyer searches.

Categories are organized by Segment > Category > Subcategory. Suppliers can add up to 2 Categories to their product listing. To find the Category that best fits your product: 

1. Type in a keyword to search the Categories
2. Click add if you find one that fits your product

If you cannot find your Category through our search tool: 

1. Click on “Browse All Categories” 
2. Select one of the Categories from this list 
3. Select a Sub-category from the drop-down
4. Add your selected Category

For more help on choosing the right product categories, check out the article here.

3. Approval and Certifications

This field allows you to choose any regulatory approvals and Certifications you have obtained for your product. 

Examples: Certified Organic, TGA, Kosher, Women-Owned Business (WOB), WOSB, etc.

Listing any approvals or Certifications your product has received is a great way to promote your product to buyers searching for these Certifications. To list an approval or Certification, you want to directly type the name onto the field and select it. You can also scroll through the selections. Each product listing can have more than one Certification and/or approval. 

Note: You will need to provide buyers with the documentation to approve each one of your claimed approvals or Certifications. 

We also have some Certifications added to our Service Marketplace! Visit the Certifications here!

4. Unique Selling Propositions (USPs)

The Unique Selling Propositions (USPs)  field allows you to list up to three key attributes that set your product apart from competitors. These attributes should be features that differentiate your product from others in its Category. Shorter USPs will help to improve your search results. 

5. Description

The description field allows suppliers to provide buyers with critical additional details about your product. We recommend keeping it short with the most relevant information on your product to help buyers decide if your product would be a good fit for their stores. Please keep in mind that there is a 200 character limit. For more help on crafting your short product description, check out the article here.