Walmart Open Call 2026 - FAQ's

Q: What is Open Call?
Open Call is our largest sourcing event for Walmart and Sam’s Club. Open Call is an exciting and unique opportunity for selected American entrepreneurs to pitch their product to a Walmart and/or Sam's Club merchant and potentially get their product in the hands of millions of our customers. Products must be made, grown or assembled in the U.S. to be considered for the event.

Selected applicants will participate in 30-minute, one-on-one meetings with merchants to showcase their products and discuss opportunities to grow their business with Walmart, Sam's Club, Walmart.com and Walmart Marketplace.

Throughout the day, suppliers will engage with Walmart and Sam’s Club leaders, explore supplier growth resources, and take part in pitch-preparation sessions to help them put their best foot forward in future merchandising discussions.

Q: Why do we host an Open Call event?
We believe that supporting American products and American jobs makes sense for our customers, our communities and our company. We are leading the way through our commitment to invest an additional $350 billion in products made, grown or assembled in the U.S. Our Open Call event underscores that commitment and helps us make a difference on an issue that matters to our customers. You can visit https://corporate.walmart.com/suppliers/investing-in-american-jobs to find more details and highlights from previous events.

Q: What is the application and submission process for the 2026 Open Call?
When registration opens for the event, you will submit your applications through an exclusive link provided by RangeMe.

Begin your 2026 Walmart Open Call application here

Applications will open July 9th, and close on August 3rd. 

Q. Are there certain requirements to apply for this event?

Yes. Your items must be made, grown or assembled in the U.S. You can learn more about requirements for made, grown or assembled in the U.S. here:

https://www.ftc.gov/business-guidance/resources/complying-made-usa-standard

Q. Are there certain requirements to be a supplier for Walmart?

Yes. You can learn more about Walmart supplier requirements here: https://corporate.walmart.com/suppliers/requirements

Q: How do I check to see what item(s) I submitted during my application?
All items submitted by the supplier can be viewed on the RangeMe platform.

Q: Are there any categories that won’t be accepted in the application process?

Yes. We do not allow the following categories to apply or pitch their product to a Walmart or Sam’s Club Merchant.

Cigarettes/Tobacco
Pharmaceutical Drugs
Smoking Accessories
3 Point
Animal Health
Barn and Stall Equipment
Equine
Farm & Ranch Fencing

Hemp
Irrigation & Spraying
Livestock
Poultry
Tractor
Twine
Retailer Services 
Books
Movies
Music
Musical instrument & karaoke
Products with ingredients, USPs, Description, or Name that include CBD or Cannabis

Q: What is RangeMe and why am I directed RangeMe.com to submit my product pitches?
RangeMe is the product discovery and sourcing platform where retailers and suppliers discover, connect, and grow their business. Walmart has partnered with this web platform – RangeMe for gathering all item pitches for Open Call. Subject to space availability, only items submitted on RangeMe during the application period will be considered.

Q: I attended a previous Open Call – can I apply again?
Yes, we encourage repeat attendees to return to Open Call and pitch for categories not previously pitched and only to Walmart and/or Sam’s Club merchants for which you have not met in the last twelve (12) months.

Q: If I’m selected to pitch on event day, how do I know what products have been selected for the merchant meetings?
All companies that submit by the deadline will receive an email after the application period closes extending a meeting invitation, outlining which category and product was selected, if appropriate.

Q. Now that I have received the email invitation to attend a meeting, how do I confirm my participation for Open Call?
Invited companies will be offered the opportunity to include a maximum of one (1) attendee if selected to attend in person.

Q. What happens after I submit my attendance confirmation for Open Call?
You will receive a confirmation email and be included in the communication stream for Open Call attendees.

Q. I submitted more products than those listed in my confirmed meetings. Can I still present those not listed?
Your product pitch should focus on items appropriate for the category for which you are meeting. Please limit your product pitch meetings to the items listed in your confirmed meeting invitation (and any color/size/style variants that are appropriate for the category listed in the confirmed meeting information).

Q: Who do I contact if I have a question about the status of my application, attendees or the overall Open Call process?
Support for all applications and RSVP-related questions is available opencall2026@rangeme.com.

Q: If I am asked or recommended to join Marketplace as a seller, are there any product limitations or prohibited item policies?

Yes. Please review the Marketplace Prohibited Products Policy here: https://sellerhelp.walmart.com/seller/s/guide?article=000006005

Q: When is Open Call 2026?
October 7 in Bentonville, AR

**This year’s event will only take place in person.

Find the application guide for this opportunity here: