Industry Insights and How to Use Them

Industry Insights is a Premium feature that is available only to our Premium and Pro subscribers. Industry Insights gives you access to real-time industry data on what’s driving buyer interest on RangeMe in your retail category.

To access your Industry Insights tab, you must have an active RangeMe Premium subscription and head to your Tools & Insights > Industry Insights tab. 

We analyze all of the product data on RangeMe and provide exclusive insights on products in your category, unlocking your ability to:

1. Understand how your products compare to others in your category in price, margins, packaging sizes, etc.
2. Make more informed strategic business decisions on packaging size, margin & pricing, and product certifications.
3. Identify promising opportunities for new product development.

You can filter by your category and by filters including by Buyer Views or Buyer Responses, All Retailers or Large/Small Retailers, and lookback windows of 12 months, 6 months, and 3 months. 

Prior to the release of RangeMe’s Industry Insights, gaining access to this type of industry data required investing in expensive independent data providers. This data is often incomplete and does not consider independent retailers or eCommerce sites. With RangeMe Industry Insights, we provide this data inclusive of all of the thousands of buyers that use RangeMe.