RangeMe works with our retail partners to create categories that best suit those used by retail buyers to source new products. These categories are designed to be broad to encompass a greater variety of products. The category does not have to be a perfect fit—it is more important that it is most likely to have buyers shopping for your type of product.
If we designed our categories to be more specific, it would limit the number of buyers viewing products in your category, and relevant buyers would also miss out on some fantastic products!
As such, you may receive an email that states your product's category was optimized. In that case, our product approvals team has moved your product into a better-fitting category to optimize its visibility with our buyers.
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